News Corp has accused Perplexity AI of using copyrighted material without permission, igniting a debate on the impact of artificial intelligence on traditional journalism.
News Corp Accuses AI Company Perplexity of Intellectual Property Infringement
In a significant development in the ongoing dialogue between traditional media companies and emerging artificial intelligence firms, News Corp has voiced strong allegations against Perplexity AI, claiming that the company has engaged in the unauthorised use of copyrighted material. According to News Corp, Perplexity has replicated substantial amounts of their content without offering compensation, thereby presenting repurposed material that could potentially replace original sources.
The issue at the heart of these allegations is the way Perplexity reportedly markets its service. The company is said to encourage its users to “skip the links” when obtaining information, a phrase that News Corp interprets as an indication of a desire to circumvent proper attribution and potential financial obligations to content creators. News Corp has pointed out that such practices undermine the value of original journalism and writing.
The media conglomerate has drawn a line between Perplexity and other companies like OpenAI, which News Corp believes exemplifies a more principled approach to artificial intelligence and intellectual property. News Corp acknowledges OpenAI’s understanding of the importance of maintaining integrity and creativity as artificial intelligence technology continues to evolve and influence various sectors.
This incident is not isolated, as News Corp indicates that Perplexity is just one among several AI companies accused of similar practices. The media giant has expressed a strong intent to protect its content creators and its corporate interests, stating a preference for negotiation over litigation. However, they have not ruled out legal action if necessary to combat what they describe as a “content kleptocracy.”
The brewing conflict highlights the growing tensions between AI developers and traditional publishers, who are grappling with the challenges of ensuring fair compensation and credit in an increasingly digital and automated landscape. As artificial intelligence systems become more adept at handling and generating detailed and expansive narratives, questions about intellectual property rights and ethical content use continue to rise to the forefront of the discussion.
This confrontation between News Corp and Perplexity AI represents a critical juncture in this larger narrative, one that may have significant implications for the future of content creation, distribution, and consumption across industries. The outcome of this situation could potentially set precedents for how AI companies and traditional media entities collaborate and compete in the years to come.
Contributing sources
https://www.theverge.com/2024/10/24/24278950/perplexity-news-corp-response-lawsuit – This article corroborates News Corp’s allegations of copyright infringement against Perplexity AI, including the claim that Perplexity copies content on a massive scale.
https://www.pymnts.com/legal/2024/news-corp-owned-publishers-file-copyright-infringement-suit-against-perplexity/ – This source details the lawsuit filed by Dow Jones and the New York Post against Perplexity, alleging copyright infringement and the unauthorized use of copyrighted content to train AI and generate search results.
https://www.lawinc.com/news-corp-perplexity-ai-copyright-lawsuit – This article explains the specific claims of copyright infringement, including unauthorized copying, unfair substitution, and the argument that Perplexity’s actions are not protected under fair use.
https://techcrunch.com/2024/10/24/they-wish-this-technology-didnt-exist-perplexity-responds-to-news-corps-lawsuit/ – This source provides Perplexity’s response to the lawsuit, highlighting their adversarial stance towards media companies and their claims that media companies wish AI technology did not exist.
https://www.reuters.com/legal/murdoch-firms-dow-jones-new-york-post-sue-perplexity-ai-2024-10-21/ – This article reports on the lawsuit filed by Dow Jones and the New York Post, alleging an abuse of intellectual property by Perplexity AI.
https://www.pymnts.com/legal/2024/news-corp-owned-publishers-file-copyright-infringement-suit-against-perplexity/ – This source mentions that News Corp has a multi-year partnership with OpenAI, contrasting with their issues with Perplexity, and highlights the broader context of AI companies and intellectual property rights.
https://www.lawinc.com/news-corp-perplexity-ai-copyright-lawsuit – This article discusses the trademark claims against Perplexity, including the allegation that the AI misattributes false articles to the publishers, harming their reputation and violating trademark law.
https://techcrunch.com/2024/10/24/they-wish-this-technology-didnt-exist-perplexity-responds-to-news-corps-lawsuit/ – This source notes that Perplexity works with other media companies in a revenue share program, contrasting with the conflict with News Corp.
https://www.theverge.com/2024/10/24/24278950/perplexity-news-corp-response-lawsuit – This article mentions the broader implications of the lawsuit for the future of content creation and distribution, highlighting the growing tensions between AI developers and traditional publishers.
https://www.lawinc.com/news-corp-perplexity-ai-copyright-lawsuit – This source explains that the lawsuit could set significant precedents for the AI industry regarding fair use rights and the use of creative content by AI companies.
https://www.pymnts.com/legal/2024/news-corp-owned-publishers-file-copyright-infringement-suit-against-perplexity/ – This article discusses the potential impact of the lawsuit on the practices of AI developers and the need for clearer guidelines and protections in the field of AI.
https://www.theverge.com/2024/10/24/24278950/perplexity-news-corp-response-lawsuit – Please view link – unable to able to access data
Source: Noah Wire Services