A new INMA report on newsroom metrics shows top publishers are prioritising quality reads and engagement over clicks. Leading news organisations are moving away from measuring success through traffic volume and impressions, according to a new report from the International News Media Association (INMA). Instead, publishers such as The New York Times and The Wall...
Free Membership Required
You must be a Free member to access this content.
Already a member? Log in here
Register for Editor’s picks
Stay ahead of the curve with our Editor's picks newsletter – your weekly insight into the trends, challenges, and innovations driving the future of digital media.
