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Monetisation
Reddit plans to acquire technology firms to enhance its products and ad offerings The company’s revenue reached $726m last quarter, driven by AI-enabled ad…
Fast Company and Inc implement changes to their paywalls, restricting article access for non-subscribers as they adapt to shifting traffic patterns and revenue models. Fast Company and Inc have implemented significant changes to their paywalls, now restricting access to four daily articles exclusively for paying subscribers. This adjustment, part of a broader initiative by Mansueto Ventures, aims to enhance consumer revenue amid existing challenges with referral traffic from platforms like Google. Stephanie Mehta, CEO of Mansueto Ventures, elaborated on the shift during the Digiday Publishing Summit held recently in Vail, Colorado. She highlighted the unpredictability of web traffic, stating, “The…
The WSJ video chief will join the news channel to shape its digital strategy. CNN has appointed Amanda Wills as its new chief content officer as part of a strategic initiative to adapt to the evolving media landscape beyond traditional television. Wills will start on April 14. Wills returns to CNN after a stint at The Wall Street Journal, where she held the position of chief content officer of video. In her new role, Wills will collaborate with the product team to develop and implement content strategies across the network’s television, digital and streaming platforms. She will report to Virginia…
The WSJ publisher has launched a customised news feed for users of the London Stock Exchange Group’s Workspace platform. Dow Jones has introduced a tailored news feed specifically for users of the London Stock Exchange Group’s Workspace financial data platform. The customised dashboard will feature news and data from prominent Dow Jones publications, including The Wall Street Journal, Barron’s, Market Watch and Investor’s Business Daily. The content displayed will be curated by a team of Dow Jones journalists who will select the top stories of the day to ensure relevance and timeliness for users. This launch marks Dow Jones’s first…
The publisher of the Yorkshire Post and The Scotsman sees a 9% revenue increase and a near-50% rise in pre-tax profit. National World, the publisher of several prominent regional newspapers including the Yorkshire Post and The Scotsman, has reported significant financial growth for the year ending in December 2024, despite the ongoing challenges within the print media landscape. The company announced revenues of £96 million, reflecting a 9% increase from the previous year, alongside a near-50% boost in pre-tax profit to £4.5 million. The numbers are small but are significant given the company’s move towards digital subscriptions and enhanced video…
Substack introduces the Creator Accelerator Fund and TikTok Liberation Prize to support creators transitioning from larger platforms, providing financial stability and opportunities for growth. Substack is positioning itself as a champion for creators, offering initiatives designed to empower them in a landscape increasingly dominated by major platforms. Hamish McKenzie, co-founder and chief writing officer of Substack, said the company’s ambition was to cultivate a new economic model for creators. “We’re trying to build a new economic engine culture,” McKenzie stated in a conversation with Digiday. He emphasised that creators should be able to grow their audience while using the platform…
USA Today rolls out Witness, which offers investigative stories and podcasts on crime and corruption in the US. USA Today has launched Witness, a new subscription-based true-crime service, aimed at providing readers with a comprehensive collection of investigative journalism stories, videos and podcasts focused on crime and corruption within the United States. The service debuted on Tuesday and positions itself as a premier destination for true-crime enthusiasts and those interested in narratives that reveal the human experiences behind criminal events. Its fortunes will be closely followed as it could suggest a way for news companies to profitably exploit their archives…
The FT has announced its acquisition of event organiser Invisso, expanding its premium events across the structured finance and private credit markets. The Financial Times Group has announced the acquisition of Invisso, a prominent organiser of events tailored for the structured finance, bond and private credit markets, from Delinian. This acquisition seeks to enhance FT Live’s range of premium events across both the United States and Europe and reflects the wider trend of publishers seeking diversified revenue streams. Invisso is recognised for its flagship conferences, which include notable events such as Global ABS, ABS East, The Covered Bond Congress, The…
The journalist-centric news outlet Puck is transforming its newsletters into standalone platforms, aiming to enhance subscription growth and coverage. Puck, the journalist-centric news outlet launched in 2021, is evolving its publishing model, with a shift in focus toward its newsletters functioning as standalone platforms. Originally structured to connect audiences with individual journalists rather than the Puck brand, the outlet now sees its newsletters developing into more complex products. CEO Sarah Personette discussed this transformation during a recent episode of the Digiday Podcast. She said that while the central model of featuring journalists remains intact, the company is enhancing its newsletter…
In a recent interview, the former CEO discussed key strategies that have driven Industry Dive’s growth. Sean Griffey, the former CEO of Industry Dive, recently shared insights into the company’s successful strategies during an appearance on The Rebooting Show, hosted by Brian Morrissey. The discussion highlighted key principles that have been instrumental in Industry Dive’s growth, which may offer valuable lessons for professionals in the B2B publishing sector. One of the notable aspects of Industry Dive’s approach is its emphasis on targeting a specific audience. Griffey noted that the company would intentionally turn off advertisements if a news story gained…
The Danish podcast platform has reached milestone by focusing on localised content and creator relationships. Podimo, the Danish podcast platform, has announced that it has reached 1 million paying subscribers globally, which underscores its rapid growth and expansion since its inception. Founded in 2019, the podcast subscription platform now operates across six markets in Europe and Latin America, claiming profitability in three of these regions. According to Podimo’s CEO and founder, Morten Strunge, the platform’s growth is attributed to its commitment to localising content and strategic acquisitions, including Dag en Nacht Media, Tonny Media, and PodAds. Speaking to RedTech, Strunge…
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