Author: News Room

Puck and Air Mail deal unites two premium brands The move expands Puck’s reach into luxury, travel, and lifestyle sectors…

News UK introduces Octave AI, an innovative platform for automating audio ad creation and optimisation. The system uses AI-generated voices,…

Journalists are turning to independent, creator-style publishing for more creative control Most creator journalists operate with modest social media followings…

SEO now prioritises trust and credibility over traditional tactics AI systems influence rankings through reputation and authority Content must be…

Creators now often surpass traditional outlets as primary news sources on social platforms Significant country differences in news engagement with…

Creators now often surpass traditional outlets as primary news sources on social platforms Significant country differences in news engagement with…

Business Insider announces dedicated ‘Business AI’ byline for AI-generated stories, reviewed by humans Axel Springer CEO Mathias Döpfner pushes routine…

Zurich-based Spatz uses AI to deliver hyperlocal newsletters in Swiss villages High engagement with open rates around 70%, reaching up…

Campaign unites consumers and businesses to bolster Australian economy Major retailers offer discounts on Australian-made products to encourage local support…

Tammy Tam appointed as publisher to oversee both content and business Editorial independence emphasised amid organisational changes Moves aim to…