Newsrooms recognised for innovation in storytelling, subscriptions and tech-driven journalism.
WAN-IFRA has announced continental winners of its 2025 Digital Media Awards, highlighting innovative journalism and technology-led projects across both Europe and South Asia. From AI-powered tools to gamified engagement strategies, the awards celebrate how newsrooms are evolving to attract audiences, drive subscriptions and uphold editorial excellence.
In Europe, Reuters took top national honours for Best Data Visualisation with its investigative project “Buildings wrapped in solid gasoline,” which exposed the dangers of flammable cladding and linked the Grenfell fire in London to wider regulatory failures. Regional recognition in the same category went to Colpisa for its visual exploration of the evolution of cycling uniforms in La Vuelta España, featuring interactive storytelling elements like horizontal scrolling and tooltips.
AI featured prominently among the winners. PRISA Media’s VerificAudio app, which uses AI to authenticate audio files and detect deepfakes, won Best Fact-Checking Project nationally. Göteborgs-Posten claimed the regional title with its in-depth investigation into a police shooting, challenging the official version of events.
In audience engagement, Norway’s VG was a standout winner. Its “Euro Prophet” football prediction game drew over 190,000 participants, while its “Video Revolution” project – featuring vertical live-streaming for the US election – won Best Use of Video. Bergens Tidende was also recognised for adapting video feeds to younger audiences through social media-style formats.
Subscription innovation was led by Aftonbladet, which used AI personalisation to increase sign-ups by 75 percent. VOL.AT’s family-oriented V+Premium product also demonstrated strong uptake, showing how targeted features can boost digital revenue.
Newsletter strategy emerged as another strength. The Financial Times’ “Europe Express” and The Telegraph’s personal finance newsletter were joint winners of Best Newsletter, while Freie Presse Mediengruppe was awarded for engaging younger readers in political discourse.
In digital product innovation, Amedia won for its personalised content engine “A very personal experience”, and the Financial Times was again recognised for its “Storyfinding” project – an editorial-AI collaboration that uncovered underreported angles.
Trustmedia’s “Trust Insights” project and VOL.AT’s “Story Premium” were commended for pushing native advertising formats, aligning commercial goals with user engagement.
In South Asia, The Hindu Group, The Quint and BBC topped the winners’ list.
The Hindu was awarded Best Use of Video for “Made of Chennai” and swept both AI revenue strategy categories with projects focusing on automated video chapter generation and personalised content recommendations. The Quint was named Best News Website and earned a bronze for its AI-driven investigation “The Great Indian Paper Heist”.
BBC won gold for Best Data Visualisation, and The Indian Express was recognised for “Express Shorts”, its AI-led newsroom tool. Independent digital players Pluc (India) and The Current (Pakistan) were also honoured, reinforcing WAN-IFRA’s commitment to supporting smaller publishers.
Other recognised projects included fact-checking initiatives, podcasts, newsletters and native advertising campaigns.
Entries were judged by a panel of senior editors and industry experts, with all gold winners from both regions now advancing to WAN-IFRA’s World Digital Media Awards, where they will compete against the best digital journalism globally.
WAN-IFRA represents 3,000 news publishers and tech companies worldwide. Through these awards, it continues to champion newsroom innovation, editorial integrity and the role of independent media in the digital age.
Source: Noah Wire Services
- https://wan-ifra.org/2025/04/wan-ifra-announced-the-winners-of-the-digital-media-awards-americas-2025/ – This URL corroborates WAN-IFRA’s announcement of winners for the Digital Media Awards Americas 2025, highlighting innovative projects and new categories like ‘Best Social Impact Project.’
- https://wan-ifra.org/2025/04/wan-ifra-announces-the-winners-of-the-digital-media-awards-europe-2025/ – This URL supports the information about WAN-IFRA recognizing winners in two divisions—national and international media outlets, and local and regional companies—for the Digital Media Awards Europe 2025.
- https://wan-ifra.org/category/awards/ – This page lists WAN-IFRA’s various awards, including the Digital Media Awards for different regions such as Africa, Americas, and Europe, which aligns with the awards mentioned in the article.
- https://wan-ifra.org/events/digital-media-awards-americas-2025/ – This URL explains the process and categories of the Digital Media Awards Americas 2025, mentioning the integration of AI and new formats, which reflects the innovation highlighted in the article.
- https://www.ringier.com/pulse-africa-wins-2025-wan-ifra-digital-media-awards-for-leading-audience-first-content-strategy-in-africa/ – This link provides details about Pulse Africa winning a WAN-IFRA award for its audience-first content strategy, exemplifying innovative approaches to audience engagement similar to those described in the article.
Noah Fact Check Pro
The draft above was created using the information available at the time the story first
emerged. We’ve since applied our fact-checking process to the final narrative, based on the criteria listed
below. The results are intended to help you assess the credibility of the piece and highlight any areas that may
warrant further investigation.
Freshness check
Score:
10
Notes:
The content is current, referencing the 2025 awards and recent projects, indicating no outdated information.
Quotes check
Score:
10
Notes:
There are no direct quotes in the narrative.
Source reliability
Score:
9
Notes:
The narrative originates from WAN-IFRA, a reputable international organisation in the media industry.
Plausability check
Score:
10
Notes:
The claims about awards and projects are plausible and consistent with the trends in media innovation.
Overall assessment
Verdict (FAIL, OPEN, PASS): PASS
Confidence (LOW, MEDIUM, HIGH): HIGH
Summary:
The narrative appears to be current, lacking direct quotes but originating from a reliable source. The claims about media award winners and innovative projects are plausible and align with modern media trends.